Creating beautiful design is about more than inspiration or a great idea, it’s about understanding the fundamentals of the subject. Although it’s possible to spend years studying the nuances of design and the many varying takes on how to be successful at it, there are a handful, or two, of basic elements that every designer should know before beginning any project. Even amateurs in the field who maintain personal blogs or only make a hobby of it can utilize these following ten tips to create professional looking pieces, and anyone who intends to earn money from the endeavor must know them. Rules were made to be broken, of course, but you have to know what they are first.
ELEMENTS OF DESIGNS:-The Elements of Design are the language of the visual arts. This introduction focuses on the elements that are most relevant to two-dimensional (flat) art works. Other elements include point, motion and elements related to three-dimensional art such as mass and volume.
1)Line-Line is an element of art defined by a point moving in space. It is probably the most fundamental of the elements of design as it is usually the starting place for much of artistic creation. Lines can be vertical, horizontal, diagonal, or curved. They can be any width or texture. And can be continuous, implied, or broken.he first and most basic element of design is that of the line. In drawing, a line is the stroke of the pen or pencil but in graphic design, it’s any two connected points. Lines are useful for dividing space and drawing the eye to a specific location. For example, think about how a magazine uses lines to separate content, headlines and side panels
2)Color-olor is not the main role in the elements of design with the color wheel being used as a tool, and color theory providing a body of practical guidance to color mixing and the visual impacts of specific color.Color is one of the most obvious elements of design, for both the user and the designer. It can stand alone, as a background, or be applied to other elements, like lines, shapes, textures or typography. Color creates a mood within the piece and tells a story about the brand. Every color says something different, and combinations can alter that impression further.
3)Texture-A technique used in two-dimensional design to replicate three-dimensional surfaces through various drawing and media techniques. On three-dimensional surfaces, it is experienced by touch or by visual experience.It’s counter-intuitive to think about texture when the piece isn’t ever going to be touched. Websites and graphic design do rely on the look and impression of texture on the screen, however. Textures can create a more three-dimensional appearance on this two-dimensional surface. It also helps build an immersive world.
4)Space- A two- or three-dimensional element defined by other elements of design.Negative space is one of the most commonly underutilized and misunderstood aspects of designing for the page. The parts of the site that are left blank, whether that’s white or some other color, help to create an overall image. Use negative space to create shapes as you would any other element.
5)Mass-Here, mass is interchangeable with volume. A mass is a solid body or a grouping of visual elements (line, color, texture, etc.) that compose a solid form. Volume is a three-dimensional form comprising length, width, and depth. Three-dimensional forms contain points (vertices), lines (edges), and planes (surfaces). A mass is the two-dimensional appearance of a three-dimensional form.
6)Scale-laying with the scale and size of your objects, shapes, type and other elements add interest and emphasis. How boring would a symmetrical website with all similarly sized ingredients be? Very. But the amount of variation will depend heavily on the content within. Subtle differences suit professional content, while bold ones prefer creative enterprises.
7)Movement-Also known as motion. This element portrays the act or process of changing place or direction, orientation, and/or position through the visual illustration of starting or stopping points, blurring of action, etc. This is not animation, although animation is an end product of movement, as well as other elements of design.
8)Value-relative light and darkness. The overall lightness and lack of contrast in the left image conveys a sense of spirituality and harmony between the tree and the circular sky. The dramatic mood of the other work by Gustave Dore is created, in large part, by the high contrast of light and dark